A Call To The Colbert Nation 8
For the past week or so, Colleen Bullington from Palm has been fielding questions in this Facebook thread. It's been a rather slow thread, so I decided to stop by and give my input:
Colleen,
If you can get Colbert to show the Pre on his show, The Colbert Report, not only will you be able to steal some of current iPhone users, but a whole legion of Colbert fans who look to him on a daily basis. Last I checked his target audience is the same as the Pre's target audience. Just figured it was worth mentioning ;)
Colleen responded quite quickly with:
Great idea -- would love to hear your ideas about how we pitch the Pre to Colbert. Maybe something like "I am mobility (and so can you)"...? ;)
Seemed as though she was joking with me, but shortly after Palm sent out 2 twitter messages, one asking for the Colbert Nation's help/input on the idea (and the second with a working thread URL).
Some may remember Stephen Colbert's long-time love affair with the iPhone. In fact, the Comedy Central Insider Blog has come up a handy collection of the top 6 iPhone moments on The Colbert Report. Colbert is all-about the latest gadgets and popular trends, and if he can give that kind of treatment to the Pre, that could be a sizable boost to the Palm Pre fanbase.
So if you know any Colbert Report fans or forums, feel free to spread the word. Direct your input on the Facebook thread or to Palm directly on their twitter @palm_inc page. Personally, I'd love to see Roger McNamee do a full-on interview with Colbert, though maybe with a little less iPhone bashing and a little more spotlighting of the Pre's featurelist. Now that would be an interview! Regardless of how it may happen, here's hoping the Pre gets the "Colbert bump".
8 Comments
Now THAT is a good idea. Much better than Jimmy Fallon. (Not that J.F. is that bad)
Ooooh! Make it happen. Plz!
great idea for sure!
i have been a huge fan of all things hawkins, dubinsky & palm for more years than i'd like to admit...
I'm a fan of the phone and will get one asap. But if Palm needs help on facebook with making marketing plans, then they're in trouble...
They're letting the community help them with the marketing, that's an absolutely brilliant and above all cheap move to get more people to know about the palm pre, and to get people who already know about the pre even more excited by letting them be a part of it.
It would help if there were actually a Pre available for purchase.
Not that his writers can't work with the ridiculous excitement of people based on a hyped press conference and little available software, that's always good for joke mining. But this "Pre" likely won't be in circulation until months from now. It's basically an iPhone with a real keyboard and cut-and-paste.
Where the Colbert writers could have really helped would have been in the naming of this thing. "Pre"?? Yuk. Try "Colbert Communicator," "Colberry," "Black as Colbert," etc. That kind of thing would get Palm some free coverage, and the trendiness of it would fit right in with their pattern of tying in with NASCAR and whatever else is the flavor of the day.
Why would Palm name their device after someone noone has heard of?
Wow, you really shouldn't tell everyone you live under a rock like that. The guy's only been nominated for three Emmys, written a NYT #1 bestseller, spoken at the White House Correspondents' Dinner, been one of Time's 100 most influential people, and had a spider, an ice cream flavor, an airplane, and apparently a Canadian holiday named after him.
i posted this in a daily show community on livejournal and i forgot how over-dramatic and bitchy the internet is. haha. they threw a fit, so i took the post down. oh well.