Article
by Adam Marks
Feb 24, 2012
There are two reasons why people watch the Super Bowl: the football and the commercials. For this year's Super Bowl XLVI, advertisers paid an average of $3.5 million for a 30-second spot during...
Article
by Jonathan I Ezor
Dec 28, 2010
For those who may have been wondering whether and how HP was planning on advertising Palm smartphones in the coming year, a recent casting call may provide some insight. On December 23, two...
Article
by Jonathan I Ezor
Apr 28, 2010
Looks like we have the new look of Palm's ads fairly established now: somebody out there, mobile, magically interacting with a floating screen that simultaneously changes the landscape surrounding...
Article
by Derek Kessler
Apr 05, 2010
If we had to pick just one cause behind the failure of the Palm Pre to really catch on with the general public, it’d have to be that increasingly bad advertising from ad firm Modernista that tried...
Article
by Dieter Bohn
Mar 26, 2010
While we're still plenty happy with Palm's new Life Moves Fast, Don't Miss a Thing ad, there's still concern out there that it doesn't quite do justice to showing that all that fancy...
Article
by Dieter Bohn
Feb 08, 2010
Adam sent in a link to the above, Verizon's latest Palm Pre Plus ad. It's still aimed at mothers, it still trashes your cherished memories of 80s fashion, but this time it's happening in Spanish....
Article
by Derek Kessler
Nov 04, 2009
[ youtube link ]
There’s no lying about it, advertising can be pretty annoying sometimes. There are times that its so bad that I decide not to buy the product out of principle and spite, because...
Article
by Dieter Bohn
Aug 20, 2009
Imagine a world where Palm's commercials for the Pre were uncontroversial, effective, compelling, and well liked. A world where Palm followed up on the original "Flow" commercial with ads that...
Article
by Dieter Bohn
Aug 10, 2009
Those ads that we here at PreCentral.net and the Twitterati find creepy and disturbing -- they appear to be working amongst the general public. So says HCD Research, who did a "national Media...
