Veer takes over YouTube, asks who needs a big phone 107
Yesterday we had a massive black ad on the back of the New York Times, and today we have YouTube. Yes, folks, HP’s advertising campaign for the Veer smartphone is ramping up in style, this time with a full-width banner ad on the YouTube. With two billion visitors daily, that’s a lot of potential viewers of this ad, not to mention a massive outlay from HP’s ad department (YouTube has never publicly stated how much advertising campaigns like this cost, but a large front page banner ad like this likely costs well over $100,000 a day).
The ad itself is Flash (no surprise) and takes the same aesthetic design as yesterday’s Times ad: lots of black with the tiny Veer in a big man hand. Clicking on the ad takes you to HP’s webOS landing page, with blurbs for the TouchPad, Veer, and Pre3. The ad also asks a very important question, and it’s one that is practically the Veer’s reason for being: “In a world of tablets, who needs a big phone?”
Source: YouTube; Thanks to all that sent this in!