The new tiered webOS developer program gives devs a belt | webOS Nation
 
 

The new tiered webOS developer program gives devs a belt

by Derek Kessler Fri, 15 Jul 2011 12:14 pm EDT

We’ve all heard of the black belt developer. The one that can take a jumble of characters and whip a breathtaking app out of seeming nothingness. Yeah, you know the ones. But what were they before they became these code ninjas? If you ask HP’s webOS Developer Program, they’d tell you that brown and green come before black. That’s the essence of the new three-tier developer program that HP recently unveiled, with scaling benefits the higher up the chain a developer goes.

Developers qualify for the various belts in a number of ways, including “qualifying apps” (junk apps apparently don’t count), general experience, workshops, and community contributions. Those belts net the developer all sorts of benefits, ranging from discounts on developer devices, priority support, loaner testing devices, marketing funds, and more. The whole skinny is after the break.

We have to applaud HP for stepping up the developer program game. And we have to say, we like the tiered system that gives perks like a named account manager and 50% developer discount on the HP TouchPad to loyal and accomplished developers.

Developer Qualifications

 

webOS
Green Belt

webOS
Brown Belt

webOS
Black Belt

Number of Qualifying Apps in Catalog*

1+

5+

10+

Mobile/Web Experience

Beginner/Intermediate

Intermediate/Expert

Expert

Completed webOS workshop or similar training session

0

1

1

Active webOS community contributor**

No

No

Yes

* Not all of a developer's apps in the App Catalog will necessarily qualify toward this program. Apps are qualified on the basis of average ratings, revenue/downloads, and app quality.

** Activity will be qualified on the basis of forum participation, hosting of and contribution to webOS-related events, social media outreach, and other webOS evangelism activities.

Developer Benefits

 

webOS
Green Belt

webOS
Brown Belt

webOS
Black Belt

Graphic badge for use in marketing materials

Yes

Yes

Yes

Access to Developer Asset Kit

Yes

Yes

Yes

Access to “Developer-Event-in-a-Box” kit

No

Yes

Yes

Tech support service level

Forums

Forums/email

Forums/email/priority support

Access to marketing development funds

No

No

Yes

Access to HP co-marketing opportunities

Select

Yes

Yes

Number of devices at 25% discount per quarter*

2

3

-

Number of Devices at 50% discount per quarter*

-

-

6

10% loyalty discount

>2 years in AC

>2 years in AC

>2 years in AC

Loaner devices/quarter**

2

3

6

Named account manager

No

No

Yes

Qualifies for Developer Certification

No

Yes

Yes